The expensive failures on a livestock operation are infrastructure failures: a bulk tank that stopped cooling overnight, a burst supply line that emptied a trough, a pump that never restarted after the power blinked. Genesis puts a reading and an alarm on those points, including the ones in a far paddock with no power, and runs on battery and solar where there is nothing to plug into.
The hardware is the same in all three cases. What changes is which reading gets somebody out of bed, and how far from a socket it sits.
The bulk tank, the water supply and the standby generator are the three things that turn a quiet night into an expensive one. None of them is usually alarmed, and all three are a probe and a threshold away from being solved.
Troughs and feed bins are checked by driving to them, and the check that matters is the one nobody made. A cellular controller running on solar at a pasture water point is cheaper than the diesel spent confirming it is full.
You sell feeders, water systems, barn climate or bulk cooling equipment, and buyers now ask whether it reports. A controller that fits the panel you already ship is a shorter route than building firmware and cloud teams.
Any instrument speaking RS485 Modbus RTU, analogue, digital, I2C, 1-Wire, SDI-12 or UART connects to any of the four ports, with the protocol assigned from the dashboard rather than fixed at the factory. Four ports on the Genesis industrial IoT controller, one on Genesis Lite where a location has a single point worth measuring.
RS485 or 1-Wire probes in the bulk milk tank, with a threshold that fires the moment cooling stops rather than at the next collection. This is the single highest-value point on most dairies.
Ultrasonic, radar and hydrostatic level sensors on troughs, header tanks and reservoirs. Battery and solar means a point in a far paddock needs coverage, not a cable.
Pulse and Modbus flow meters plus pressure transducers on the supply line. A drop that does not recover overnight is a burst pipe, and it is visible hours before an empty trough is.
Level sensors on feed bins and silos so ordering runs on a number rather than on someone climbing a ladder to look.
Temperature and humidity across barn zones, which is what a heat stress index is calculated from. Multiple points because a barn is not one temperature.
Mains presence, generator and pump run state on digital inputs, and relay or latching outputs to start a pump or open a valve, with the rule held on the controller so it acts during an outage.
A tank that warmed up overnight is only a loss if nobody was told. These are the parts of OmniCloud that put a number in front of someone while it can still be acted on.
Minimum and maximum per sensor, delivered by push notification and email, with acknowledgement recorded against the alarm so a shift or a family rota shows who answered.
Location is bound to the sensor rather than the controller, so one unit reaching a trough and a header tank keeps them apart in every chart and export. This is what makes a long cable run to a second point worth doing.
Daily water and feed use held at full resolution. A group drinking less than yesterday is the earliest and cheapest indicator available, and it needs a trend rather than a snapshot.
Full history exported to XLSX for milk quality reporting, assurance schemes and your own review after a bad week. Numbers stay numbers so the spreadsheet still calculates.
Relay and latching outputs to start a pump or open a valve from the dashboard, with dwell and rules on the device so the sequence completes even if the link drops mid-way.
You own the hardware and grant visibility to the people who need it. Device sharing does that without anyone buying the hardware twice or handing over your account.
Parlour and herd software owns the animal. Genesis covers everything the animal depends on: the bulk tank holding the product, the supply feeding the troughs, the bins holding the ration, the barn and the power behind all of it. Those points are spread across the holding, mostly nowhere near a cabinet or a mains socket, and they are where the expensive failures happen.
For the cost and timeline math behind choosing a full-stack platform over building infrastructure yourself, read the real cost of building on AWS IoT Core.
Any instrument speaking RS485 Modbus RTU, an analogue output, a digital or pulse signal, I2C, 1-Wire, SDI-12 or UART, and over fifty types are supported today. In practice that is temperature probes, level sensors, flow meters and pressure transducers, with each of the four ports assigned its protocol from the dashboard rather than fixed at the factory.
They do different jobs and they sit well together. A parlour system handles per-animal identification, milking and herd records, which is where that investment belongs. Genesis measures the infrastructure around the herd: the bulk tank, the water supply, the feed bins, the barn and the power, most of which sits outside the parlour and outside the reach of a mains socket. Where a parlour system exposes an RS485 Modbus output, that is a candidate for reading too.
Yes, that is the case it is built for. Battery and solar, sleep current under 30 microamps, and 4G-LTE cellular with no gateway to install. A trough in a far paddock needs coverage rather than a cable, and the reading interval is set from the dashboard afterwards.
Yes. Four ports, each with its own location bound to the sensor rather than the controller and stamped on the reading when it is written. A unit sitting between a trough and a header tank keeps the two separate in every chart, and moving a sensor later does not rewrite its history.
Readings continue on the interval you set, are written to local storage with the time from the on-board clock, and are backfilled in order on the next successful transmit. Output rules run on the device, so a pump still starts while the link is down.
Yes. The cloud interface and the mobile apps run in several languages including right-to-left ones.
The tank, the troughs, the bins, the pump: which of them would you want an alarm on, and how far are they from power and coverage. We come back with what a Genesis would read there and how many units it takes.
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